Good web design is essential when setting up a successful website. Everyone has their own aesthetic opinion to what good design looks like but there are some basic structural requirements and usability issues that must not be overlooked. This includes:

  • Structured navigation which is always available and simple to use.
  • Always allow visitors to search your website
  • Clearly displaying your call to action, whether it is a buy now button or a contact details form, providing quick access to visitors will only help conversions.
  • Highlight your unique selling points, it is what set you apart from the rest and will increase interest in your website.
  • Make sure your website is accessible to as many visitors as it is possible. A visitor should never be turned away because they have arrived at your website and find it unusable due to the fact that they are using a certain web browser or are visually impaired etc.
  • Focus on your content and provide visitors with the information/product/service they are looking for.
  • Fast loading pages. Even with the broadband speeds of today some attention should still be given to the file size of your websites individual pages to reduce visitor bounce rates.

Once the structure of your website has been considered the look and feel can be developed to your own unique tastes or to an industry standard that has evolved either through a successful model or a governing set of design guidelines.

What Web Design Services Can I Offer?

Bespoke Web Design
Whether your website is to be professional and business focused or simply based around a personal hobby I can provide you with a service that will suit your needs. During my time developing Internet projects I have created websites for clients within many industries and can boast to have worked with Liverpool FC, University of Liverpool, Knowsley Council and Merseytravel.

Online Stores
An online store today is essential to any business that sells products. I have the advantage of previously owning my own online business which allowed me to gain valuable inside information that not many other general website designers would have access to. I have the skills to work with your current online store content management system or to develop your store from the ground up.

Blogs, CMS, Forums
As blogs, content management systems and forums become ever more popular and easy to set up there is also a need to personalise the template design to suit your needs. I have had constant exposure to most of the current popular systems that are used to create these websites (this website you are viewing has been created using a WordPress blog) and can quickly create design templates that either match and integrate with your current website or have a look and feel of their own.

Logo Design and Banners
Brand awareness on the Internet is essential. Is your logo instantly recognisable, is it still legible when resized, does it convey the message that you are trying to send out to your target audience? A good logo can drive the design of all your online and offline marketing material.

Banner advertisements come in many standard shapes and sizes and can help drive traffic into targeted areas within your website. Banners can be animated and should contain short advertisement that instantly catches attention, encouraging visitors to click.

Contact Me About Web Design

For examples of my recent work please view my design portfolio. If you are interested in hiring me as a web designer please contact me to discuss your requirements.

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